![pure abundance<span class="trade">™</span> volumizing shampoo](/media/images/products/355x600/white/av_sku_A2K501_33784_355x600_0.jpg)
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pure abundance™ volumizing shampoo
Builds body and volume—with acacia gum—for hair that looks more abundant.
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DETAILS
pure abundance™ volumizing shampoo
Volumizing shampoo creates volume and helps keep fine, limp hair looking and feeling more abundant.• acacia gum helps fill out fine hair
• use with pure abundance™ volumizing clay conditioner
Save money and save plastic when you buy a liter.
• Liters cost 20% less per ounce*
• Liters use up to 28% less plastic*
*Due to buying one liter (33.8 oz) bottle versus the equivalent product in standard-size bottle.
Aveda is a cruelty-free brand. We do not conduct animal testing and never ask others to do so on our behalf.
USAGE
Massage into wet hair. Rinse. Follow with pure abundance™ volumizing clay conditioner
TIPS
For the most abundant volume:
• Shampoo and condition with pure abundance™. Don't skip the conditioner because you think it weighs hair down; our lightweight kaolin clay formula is a crucial step to volume.
• Style with volumizing tonic™ or phomollient™ styling foam Always start with a small amount; flip head upside down and work through hair, roots to ends. Once dry, set with pure abundance™ volumizing hair spray
• Use a ceramic round brush when blow-drying. Once 80% dry, mist with pure abundance™ volumizing hair spray then finish drying.
• For lift at the roots, tease hair, holding away from the scalp and backcombing with a fine-tooth comb. Mist pure abundance™ volumizing hair spray then backcomb section again.
TIPS
For the most abundant volume:
• Shampoo and condition with pure abundance™. Don't skip the conditioner because you think it weighs hair down; our lightweight kaolin clay formula is a crucial step to volume.
• Style with volumizing tonic™ or phomollient™ styling foam Always start with a small amount; flip head upside down and work through hair, roots to ends. Once dry, set with pure abundance™ volumizing hair spray
• Use a ceramic round brush when blow-drying. Once 80% dry, mist with pure abundance™ volumizing hair spray then finish drying.
• For lift at the roots, tease hair, holding away from the scalp and backcombing with a fine-tooth comb. Mist pure abundance™ volumizing hair spray then backcomb section again.
INGREDIENTS
Ingredients: Water\Aqua\Eau, Sodium Coco-Sulfate, Babassuamidopropyl Betaine, Disodium Laureth Sulfosuccinate, Decyl Glucoside, Acacia Senegal Gum, Aloe Barbadensis Leaf, Hydrolyzed Wheat Protein, Hydrolyzed Wheat Starch, Glycerin, Bixa Orellana Seed Extract, Sodium Gluconate, Cocamidopropyl Pg-Dimonium Chloride Phosphate, Polysorbate 20, Polysorbate 80, Citric Acid, Sodium Chloride, Fragrance (Parfum), Limonene, Geraniol, Linalool, Citronellol, Eugenol, Benzyl Benzoate, Sodium Citrate, Magnesium Sulfate, Phenoxyethanol, Sodium Benzoate, Annatto (Ci 75120) <ILN99572>
Please be aware that ingredient lists may change or vary from time to time. Please refer to the ingredient list on the product package you receive for the most up to date list of ingredients.
RESPONSIBLE PACKAGING
Minimum 80% post-consumer HDPE bottle. Please recycle.
RESPONSIBLE MANUFACTURING
First beauty company manufacturing with 100% wind power in our primary facility. Our primary manufacturing facility has achieved Zero Industrial Waste to Landfill status.
DETAILS
Volumizing shampoo creates volume and helps keep fine, limp hair looking and feeling more abundant.
• acacia gum helps fill out fine hair
• use with pure abundance™ volumizing clay conditioner
Save money and save plastic when you buy a liter.
• Liters cost 20% less per ounce*
• Liters use up to 28% less plastic*
*Due to buying one liter (33.8 oz) bottle versus the equivalent product in standard-size bottle.
Aveda is a cruelty-free brand. We do not conduct animal testing and never ask others to do so on our behalf.
• acacia gum helps fill out fine hair
• use with pure abundance™ volumizing clay conditioner
Save money and save plastic when you buy a liter.
• Liters cost 20% less per ounce*
• Liters use up to 28% less plastic*
*Due to buying one liter (33.8 oz) bottle versus the equivalent product in standard-size bottle.
Aveda is a cruelty-free brand. We do not conduct animal testing and never ask others to do so on our behalf.
USAGE
Massage into wet hair. Rinse. Follow with pure abundance™ volumizing clay conditioner
TIPS
For the most abundant volume:
• Shampoo and condition with pure abundance™. Don't skip the conditioner because you think it weighs hair down; our lightweight kaolin clay formula is a crucial step to volume.
• Style with volumizing tonic™ or phomollient™ styling foam Always start with a small amount; flip head upside down and work through hair, roots to ends. Once dry, set with pure abundance™ volumizing hair spray
• Use a ceramic round brush when blow-drying. Once 80% dry, mist with pure abundance™ volumizing hair spray then finish drying.
• For lift at the roots, tease hair, holding away from the scalp and backcombing with a fine-tooth comb. Mist pure abundance™ volumizing hair spray then backcomb section again.
TIPS
For the most abundant volume:
• Shampoo and condition with pure abundance™. Don't skip the conditioner because you think it weighs hair down; our lightweight kaolin clay formula is a crucial step to volume.
• Style with volumizing tonic™ or phomollient™ styling foam Always start with a small amount; flip head upside down and work through hair, roots to ends. Once dry, set with pure abundance™ volumizing hair spray
• Use a ceramic round brush when blow-drying. Once 80% dry, mist with pure abundance™ volumizing hair spray then finish drying.
• For lift at the roots, tease hair, holding away from the scalp and backcombing with a fine-tooth comb. Mist pure abundance™ volumizing hair spray then backcomb section again.
INGREDIENTS
Ingredients: Water\Aqua\Eau, Sodium Coco-Sulfate, Babassuamidopropyl Betaine, Disodium Laureth Sulfosuccinate, Decyl Glucoside, Acacia Senegal Gum, Aloe Barbadensis Leaf, Hydrolyzed Wheat Protein, Hydrolyzed Wheat Starch, Glycerin, Bixa Orellana Seed Extract, Sodium Gluconate, Cocamidopropyl Pg-Dimonium Chloride Phosphate, Polysorbate 20, Polysorbate 80, Citric Acid, Sodium Chloride, Fragrance (Parfum), Limonene, Geraniol, Linalool, Citronellol, Eugenol, Benzyl Benzoate, Sodium Citrate, Magnesium Sulfate, Phenoxyethanol, Sodium Benzoate, Annatto (Ci 75120) <ILN99572>
Please be aware that ingredient lists may change or vary from time to time. Please refer to the ingredient list on the product package you receive for the most up to date list of ingredients.
RESPONSIBLE PACKAGING
Minimum 80% post-consumer HDPE bottle. Please recycle.
RESPONSIBLE MANUFACTURING
First beauty company manufacturing with 100% wind power in our primary facility. Our primary manufacturing facility has achieved Zero Industrial Waste to Landfill status.
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