The best shampoo for color-treated hair is one that gently cleanses while preserving color vibrancy. Aveda’s Color Control Shampoo is sulfate-free and powered by botanicals that help lock in color, enhance shine, and protect against fade—making it ideal for maintaining salon-fresh results at home.

It’s best to wait 48 to 72 hours before your first wash after coloring to allow the pigment to set. When you’re ready, reach for Aveda’s Color Control Shampoo and Conditioner duo, which is specifically formulated to be gentle on newly dyed hair while boosting moisture and shine.

Caring for color-treated hair starts with the right regimen. Aveda offers a full line of color-preserving products—like Color Control Leave-In Treatment and weekly intensive masks—that help protect against UV and heat damage, restore moisture, and extend color longevity.

Waiting 2 to 3 days before your first post-color wash helps seal the cuticle and lock in pigment. When it’s time, Aveda’s Color Control system delivers a gentle cleanse and plant-powered protection to help your color stay true and vibrant longer.