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botanical kinetics skin care that cleanses and exfoliates gently while hydrating deeply for radiant, healthier looking skin.

Clean* vegan skin care. Powerful plant performance.

botanical kinetics™

Exfoliate, treat, moisturize and protect with high-performance formulas made of potent plant ingredients.

*Aveda creates safe, naturally derived**, cruelty-free, and 100% vegan hair care and skin care products.
**From plants, non-petroleum minerals or water, on average per ISO standards.

Botanical kinetics serums targeting hydration, luminating and pore refining

Plant-powered skin care.
Clinical results.

botanical kinetics™ serums

3 targeted skin care solutions: intense hydrator, instant luminizer and pore refiner infused with powerful plant derived acids and 10,000 plant stem cells in every bottle.

Botanical kinetics serums features ethically and sustainably sourced ingredients.

Consciously clean* skin care

botanical kinetics™ serums features ethically and sustainably
sourced ingredients. 97% naturally derived,**
cruelty free, and vegan.

*Aveda creates safe, naturally derived,** cruelty free, and 100% vegan hair care and skin care products.
**From plants, non-petroleum minerals or water. Botanical kinetics™ serums are 97% naturally derived on average per ISO standards.

Spring & Summer Skincare and Makeup with Janell Geason


Aveda Global Artistic Director, Makeup Janell Geason shows us some spring and summer makeup trends that you can bring right into your life. These tips and trends will be perfect for Zoom webinars or working from home and transition winter looks to spring and summer.