Wavy hair
Tips & tutorials for wavy hair (2A - 2C)
Become an expert on your own hair with advice for caring and styling wavy hair.
HOW TO ENHANCE WAVY HAIR WITHOUT HEAT
Global Styling Educator Bea Carmichael shares a simple routine for heatless (and hydrated) waves.
Shop the video: nutriplenish™ daily moisturizing treatment & texture tonic
TIPS FOR SECOND-DAY WAVES
Refresh wavy hair with our plant-powered primer and curl cream.
Shop the video: be curly advanced™ primer & curl enhancing cream
YOUR NYFW-APPROVED WAVY HAIR ROUTINE
Everything needed to help effortless-looking waves last.
Shop the video: nutriplenish™, scalp solutions refreshing protective mist, pure abundance™ style-prep™, texture tonic, control force™ hair spray
HOW TO SOOTHE A TIGHT SCALP
Global Artistic Director of Styling Bea Carmichael explains how to soothe your scalp without leaving hair oily.
Shop the video: scalp solutions overnight scalp renewal serum
OUR GAME-CHANGING WAVY HAIR STYLING CREAM
Global Artistic Director of Texture Renée Gadar and be curly advanced™ co-creator discusses how our curl enhancer cream came to be.
Shop the video: be curly advanced™ curl enhancer cream
SOFT & BEACHY WAVY HAIR HOW-TO
Create super soft beachy waves with vegan nutrition before finishing your look with a stylish flourish.
Shop the video: nutriplenish™ styling treatment foam, leave-in conditioner & curl gelée
*Laboratory testing on tresses.
Now trending on social:
#wavy
Your wavy hair care routine
step 1: cleanse
Remove build-up from hair
and scalp with a shampoo
or co-wash.
step 2: condition
Nourish and moisturize hair
with a conditioner or masque.
step 3: prime
Create a strong foundation
for your styling product(s).
step 4: style
Create your own look with
formulas developed for
different hair types and
styling needs.
WAVY HAIR FAVORITES
Shop a selection of products specifically formulated for those with wavy hair.
Plant-powered hair care rooted in nature.