brow definer
Our multitasking brow definer shapes, fills and grooms brows with a 100% naturally derived* and vegan formula. Enriched with a balanced blend of botanical waxes and minerals for smooth gliding, long-wearing color that’s smudge proof, and water, sweat and humidity resistant.
*From plants, non-petroleum minerals or water.
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DETAILS
Get naturally beautiful brows. Our multitasking brow definer shapes, fills and grooms brows with a 100% naturally derived* and vegan formula. Enriched with a balanced blend of botanical waxes and minerals for smooth gliding, long-wearing color that’s smudge proof, and water, sweat and humidity resistant.
• 100% mineral-derived color combined with a blend of botanical waxes, including carnauba and candelila, help deliver long-wearing color that’s smudge proof, water, sweat and humidity-resistant
• Plant-based emollients and conditioning agents including marula, jojoba, and shea butter help keep the brows soft and natural- looking
• Innovative angle tip design delivers the ultimate in customized, versatile application. Use the point end to outline and shape and the flat edge to fill your brows for a defined, natural look
• Custom spooley end, balancing width and firmness, seamlessly blends color
• Ophthalmologist-tested
*From plants, non-petroleum minerals or water.
Aveda is a cruelty-free brand. We do not conduct animal testing and never ask others to do so on our behalf.
USAGE
• Shape: Create the perfect shape using the point tip of brow definer
• Fill: Fill-in gaps and build color using flat edge of brow definer
• Blend: Seamlessly blend color using our brow definer custom spooley brush
INGREDIENTS
RESPONSIBLE PACKAGING
Get naturally beautiful brows. Our multitasking brow definer shapes, fills and grooms brows with a 100% naturally derived* and vegan formula. Enriched with a balanced blend of botanical waxes and minerals for smooth gliding, long-wearing color that’s smudge proof, and water, sweat and humidity resistant.
• 100% mineral-derived color combined with a blend of botanical waxes, including carnauba and candelila, help deliver long-wearing color that’s smudge proof, water, sweat and humidity-resistant
• Plant-based emollients and conditioning agents including marula, jojoba, and shea butter help keep the brows soft and natural- looking
• Innovative angle tip design delivers the ultimate in customized, versatile application. Use the point end to outline and shape and the flat edge to fill your brows for a defined, natural look
• Custom spooley end, balancing width and firmness, seamlessly blends color
• Ophthalmologist-tested
*From plants, non-petroleum minerals or water.
Aveda is a cruelty-free brand. We do not conduct animal testing and never ask others to do so on our behalf.
• Shape: Create the perfect shape using the point tip of brow definer
• Fill: Fill-in gaps and build color using flat edge of brow definer
• Blend: Seamlessly blend color using our brow definer custom spooley brush
THE AVEDA MISSION
Plant infused. Sustainability at heart.
1Product manufacturing is powered by Aveda’s solar array and/or wind energy through renewable energy credits and carbon offsets. Striving to achieve a Silver Zero Waste to Landfill certification using the UL scheme by end of 2021 at our primary manufacturing facility. 285%+ of our skincare & hair styling PET bottles & jars contain 100% Post-Consumer Recycled plastic. Aveda was the first beauty company to use 100% post-consumer recycled PET packaging. 3Hair care is 90% naturally derived on average using the ISO standard. From plants, non-petroleum minerals or water.
pairs well with
HOW TO CREATE
SIMPLY BEAUTIFUL BROWS
Our multitasking brow pencil shapes, fills and grooms your gorgeous brows. Choose the shade that's right for you and see for yourself!
NEW BROW DEFINER
HIGH-BROW
VEGAN INGREDIENTS
• mineral-derived color
• waterproofing candelilla wax
• long-wearing carnauba wax
• smooth-gliding marula oil
light blonde definer
for cool blonde or
grey hair (has ash tones)
dark blonde definer
for warm blonde hair
(has gold tones)
light brown definer
for warm brown or red hair
(has red, copper
or gold tones)
dark brown definer
for cool brown,
black or red hair
(has neutral, ash,
or violet tones)
HOT TIP
Our pencil tip is slanted for custom brow filling. The wider pencil edge can create more depth and drama, while the thin pencil tip delivers precise definition.
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