100% vegan • leaping bunny approved • B Corp certified
Aveda is proud to be 100% Vegan Now and Forever.

Discover how our 100% vegan formulas deliver healthier looking and feeling hair—no compromises.


Transform with the Power of Vegan
Learn how Aveda's 100% vegan hair care truly performs.

Living the power of vegan

Try choosing a vegan option What's on your plate?
Choose vegan options one meal or dining experience at a time. Try starting with Veganuary.
Go beeswax-free Go beeswax-free
Try our 100% vegan, cruelty-free hair, skin and body care.
View our ingredient glossary
Power in a bottle
Meticulously crafted, our formulas with plants and botanicals deliver transformative results—no compromise.
Vegan beauty favorites
One simple step can make a difference. Start with
a new 100% vegan hair & beauty routine.

Shop 100% vegan botanical repair hair care for damaged hair
Strengthen your
hair from within

Plant-powered, 3-layer hair repair technology, designed to transform your hair.
Shop 100% vegan nutriplenish hair care for dry hair
Hydrate your hair
with superfoods

100% vegan moisture for lush, nourished, visibly healthier hair.
Shop 100% vegan invati advanced hair care for thinning hair
Thicker, fuller-looking hair
100% vegan inside and out—solutions for thinning hair without compromise.
Aveda is supporting #Veganuary. Take the Pledge today.
Sign up for
Veganuary challenge

The UK-based nonprofit Veganuary is ready to help you navigate 31 days of plant-based eating with daily tips, recipes and impact stats this month.
*By clicking sign up you are heading to veganuary.com.
Share your vegan hair care journey with #AvedaVegan and mention @aveda.