Aveda is now
Leaping Bunny approved.
THE AVEDA MISSION
Plant infused.
Sustainability at heart.
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Quench your hair's thirst with this silicone-free, weightlessly hydrating shampoo. Formulated with a blend including Iceland moss and larch tree sap extract to help hydrate hair without weighing it down. Gently cleanses without stripping and infuses hair with hydration* while helping tame frizz, leaving hair feeling perfectly quenched and manageable.
• Increases hair hydration by 81%**
• 9 out of 10 women of all textures said hair was immediately left feeling hydrated without feeling weighed down*
• 94% naturally-derived***, silicone-free
• Infuses hair with an iconic earthy aroma with jasmine and certified organic olibanum and cypress
FREE FROM:
Silicones
Parabens
Gluten
Mineral Oil
Petrolatum
*Based on consumer testing of shampoo and conditioner on 420 women
**Based on laboratory testing on tresses
***From plants, non-petroleum minerals or water
Aveda is a cruelty-free brand. We do not conduct animal testing and never ask others to do so on our behalf.
Quench your hair's thirst with this silicone-free, weightlessly hydrating shampoo. Formulated with a blend including Iceland moss and larch tree sap extract to help hydrate hair without weighing it down. Gently cleanses without stripping and infuses hair with hydration* while helping tame frizz, leaving hair feeling perfectly quenched and manageable.
• Increases hair hydration by 81%**
• 9 out of 10 women of all textures said hair was immediately left feeling hydrated without feeling weighed down*
• 94% naturally-derived***, silicone-free
• Infuses hair with an iconic earthy aroma with jasmine and certified organic olibanum and cypress
FREE FROM:
Silicones
Parabens
Gluten
Mineral Oil
Petrolatum
*Based on consumer testing of shampoo and conditioner on 420 women
**Based on laboratory testing on tresses
***From plants, non-petroleum minerals or water
Aveda is a cruelty-free brand. We do not conduct animal testing and never ask others to do so on our behalf.