OUR STORY | EARTH MONTH

PROTECT WATER

One candle, one service, one style at a time.
Let's raise $6.5M together.
#avedacleanwater
READ MORE

 

THANKS TO YOU

 

IN HONOR OF EARTH DAY, AVEDA HAS SET ASIDE A WHOLE MONTH TO LOVE. CELEBRATE AND RAISE FUNDS TO PROTECT THE EARTH AND ITS PEOPLE.
 

Since 1999, thanks to the passion of the Aveda network and our guests, we've raised more than $50 million to help support organizations that directly affect environmental change, more than $44 million has supported projects that protect clean water at home and around the world since 2007.

Please join us this April and help to raise $6.5M for clean water at home and around the world.
 

100% FOR CLEAN WATER
 

As part of Earth Month in April, Aveda donates 100% of the purchase price, (base on its suggested retail price of $12), of our signature limited-edition light the way candles to Global Greengrants Fund for water-related projects in 85 countries. Since 2007 we've helped 920,000 people with water-related projects.

 

700 PROJECTS HELPING COMMUNITIES ADVOCATE FOR SAFE AND AFFORTABLE DRINKING WATER

700 COMMUNITY PROJECTS TO FIGHT TOXIC POLLUTION

1,175 WATERSHEDS SUCH AS LAKES, WETLANDS AND RIVERS PROTECTED

2,400 COMMUNITIES ADDRESSING CLIMATE CHANGE, WHICH CONTRIBUTES TO WATER SHORTAGES AND SCARCITY ACROSS THE GLOBE

42,800 WOMEN ENGAGED IN WORKING TOWARD CLEAN WATER FOR THEIR COMMUNITIES

104,900 ACRES DEVOTED TO SUSTAINABLE AGRICULTURE

106,400 PEOPLE IMPACTED BY WATER INFRASTRUCTURE PROJECTS

 

 

 

Learn how our light the way candle is changing lives in Madagascar and around the world (watch the Greengrants video) or visit greengrants.org

 

 

APPOINTMENTS FOR
CLEAN WATER℠

Every year during April, thousands of Aveda Artists donate their time and talent toward clean water—because they're amazing! Call your salon for times and book yours today.

 

 

TIPS FOR CLEAN WATER

 

SAVE TIME. SAVE WATER.
Cut just 3 minutes from your usual shower time, and you can save 6 gallons (22.7 litres) of water. If you shower daily, you could save 2,190 gallons (8.290 litres) of water a year!

PREVENT POLLUTION.
Buy organic produce—because runoff from traditional farms can pollute water. Also recycle electronics, appliances, fluorescent light bulbs, silver batteries and paint—to help keep pollutants out to the water supply.

PICK GREAT PLANTS.
Choose native plants instead of traditional grass lawn because they don't require herbicides, pesticides and fertilizers that can pollute water.

MAKE MEALS MEATLESS.
Skip meat one day a week and save hundreds of gallons/litres of water! It takes 1,840 gallons (6,965 litres) of water to produce just 1 lb/.45 kg of meat.

COMPOST TO CONSERVE.
Compost fruit and vegetable peelings and waste instead of using the garbage disposal. You'll save gallons/litres of water each time!

BRUSH BETTER.
If you turn off the faucet while brushing you can save about 28 gallons in a week.

FILL UP TO CUT DOWN.
Make sure your washing machine and dishwasher are filled to capacity before running them—to cut energy and water use. You can save even more by air-drying your clothes on a clothesline.

PLANT ICE.
Place ice cubes under the moss or dirt of your potted plants and hanging baskets to give your plants a cool drink that won't overflow or waste water. Use leftover ice from your drinks instead of wasting it.

SKIP THE BOTTLED WATER.
It takes three times as much water to make the bottle as it does to fill it! Carry a refillable water bottle instead.

SAVE ELECTRICITY—AND WATER.
It takes about 2 gallons (7.6 litres) of fresh water to generate each kilowatt-hour of traditional electricity. So turn it off if you're not using it.

 



SHARE HOW YOU PROTECT CLEAN WATER

 

We'll donate $1 to Global Greengrants Fund up to $10k, when you share how you help protect clean water with #avedacleanwater