ABUNDANT BLOWOUT
REACH NEW HEIGHTS
This artist-crafted micro-mist defies humidity and amplifies style for 24 hours with upcycled rice protein. Volume that cares.
100% VEGAN • LEAPING BUNNY APPROVED • B CORP CERTIFIED
NEW ARRIVALS
Limited edition Hand Relief™ with Shampure™ aroma
The power is in your hands
$10 from your purchase* helps fund cruelty-free research through the Breast Cancer Research Foundation.®
*In support of The Estée Lauder Companies’ Breast Cancer Campaign, Aveda will donate $10 USD from the purchase price of $20.00 with a maximum donation of $350,000 to support cruelty-free research through the Breast Cancer Research Foundation® (BCRF) from (September 28, 2025 - June 30, 2026), or until supplies last. BCRF is dedicated to advancing the world’s most promising research to eradicate breast cancer.
CRUELTY-FREE, LEAPING BUNNY APPROVED
100% vegan, naturally derived high-performance formulas.
PIONEER IN SUSTAINABILITY
First beauty company to use 100% PCR resin in bottles and jars.
CARE FOR THE PEOPLE AND PLANET
Over $71M raised for non-profit clean water projects, including global partner charity: water, to protect clean water access.